Global Accounting Network strives to be different. Recruiting is a bit of a homogenous industry, with standard recruiters doing the standard things in standard ways day in day out. That’s not for us.
UK recruiting firms coming to the US all follow a pattern. NYC, LA, San Francisco, their business locations read like a list of US cities they’d like to holiday in. GAN strives to be different. Now, don’t get me wrong, we think Atlanta is a great place to come as a visitor. We’ve done it. We had a blast. However for us it’s a great place to build a business, a great place to trade and an area where we think striving to be different will make a real impact.
We started with the economic indicators – strong growth, low unemployment, high inward migration, good access to talent, high concentration of Fortune 500 HQ’s. Very few US cities can compete with Atlanta on the cross section of those factors and it made a compelling business case.
We added in the entrepreneurial culture, borne out by growth of investment in innovative tech firms, Atlanta’s 3rd place for concentration of the fastest growing privately owned businesses in the INC5000 list, and the active PE and VC community. We thrive in those communities and have done so for many years.
The clincher was the frustration clients and candidates alike feel about the existing offering provided by the recruiting firms in the city. We aren’t suggesting this is exclusive to Atlanta, in fact it’s everywhere, it’s a homogenous industry. However, we have solved these problems for thousands of clients and candidates around the world and we love to solve problems.
It was therefore compelling for us to come to a city with huge amounts of opportunity offered by so many positive commercial factors, where our methodologies and skills can add real value.
Oh, and I should add, we love Atlanta. The culture, the people, the food, the summers. What’s not to love?
If you would like to know more about how GAN can help you achieve your recruiting or career goals, please get in touch at firstname.lastname@example.org
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